Check for issues, 404s, redirects, etc.
Architecture + Internal Links Assessment
Assessment of hierarchy of links
Structured Data Check
Check for errors and opportunities
On-page + Content
Assessment of on-page structure and content
Meta Data Critique
Check for consistency, duplication, suggestions to better use and structure.
Missing alt text, large images, improperly sized, etc.
Local/International SEO Check
Check for targeting customers locally & internationally
Analysis of how users and search engines are reaching your content and suggestions on how it can be optimized for both
Off-Page - External Links Audit
Inventory the links pointing to your store, and suggestions for where your business can connect with
Keyword Analysis & Recommendations
Keywords are the core to any SEO strategy, so we work with your team to find and ensure your business is positioned to search users and recommend a plan as you grow
Technical + UX Audit
Site performance report
Performance metrics from main analysis tools and highlight areas for improvement
Spelling and grammar
Highlight spelling and grammar errors with suggestions
Technical health check
Check for theme updates and highlight important feature releases
User Experience critique
Markup suggestions directly on your site with comments on desktop, tablet, and mobile screen sizes
Record of all your installed apps to track for future use and identify any cost savings
Video of checkout flow
Video showing checkout process with comments and suggestions along the way
Determine areas of the site that need to be addressed for a better shopping experience for customers with disabilities
Top 10 recommendations for your site related to technical and UX discoveries
Email Marketing Audit
Analysis of current email workflow and processes, lists and segmentation, automations and workflows, design, and performance metrics
Conversion Rate Audit
Analysis of Calls to Action (CTA), Homepage, Collection pages, Product pages, and Checkout
Shopify Analytics Audit
A high-level review of customer and transactional data to identify any trends or areas for improvement
Social Media Audit
Review what is working and areas for improvements across social media channels
Provide examples of email, social, and paid advertising used by competitors in your space
Looking for more information? Let's chat!
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All Discovery Calls are short and sweet - only 15 minutes! No sales pitches, hard-sells, etc. Just a chance to chat about your site. :)